SPATIAL EXPERIENCE DESIGN CAPSTONEHotel de Jacquemus explores the groundbreaking concept of a Jacquemus hotel in Cannes, merging luxury fashion with immersive hospitality. By reimagining the traditional retail space, and fully building out the hotel in SketchUp followed by detailed rendering in Twinmotion, the project uses design to create a space that transcends transactional experiences, offering guests an enchanting and fully integrated environment.
By infusing the distinct Jacquemus aesthetic with exceptional hospitality, the project aims to redefine how luxury brands communicate and engage with their audience through experiential spaces.
This project featured an oversized 5.5 foot-tall yellow suitcase, inspired by Jacquemus' bold guerrilla marketing campaigns and iconic window installations. The structure is a striking visual statement, complete with a light-up logo and a screen playing a video walkthrough.
The installation draws from the brand’s playful yet sophisticated aesthetic, creating an interactive experience that captures attention and embodies the spirit of Jacquemus' unique approach to fashion and marketing. It’s a creative fusion of art and brand messaging, offering an immersive glimpse into the world of Jacquemus through a larger-than-life visual and sensory experience.
Ralph Lauren
Spatial Experience Design Capstone
Window Design & Props
Experiential Design
Floral Installations & Events
Styled Shoots